Skills
- Branding
- Interface Design
- HTML / CSS
- WordPress CMS
- SEO
Brief
A simple, minimal re-design for local web design agency YouLoveUs.
A simple, minimal re-design for local web design agency YouLoveUs.
Experimental branding for up and coming jewellery designer. Target audience is 15-25 year old girls who use Tumblr. The pieces Rina makes are all hand-made, quite rare and very sought after so am featuring them in the designs as much as possible. Typography is a highly customised version of a font from my ‘free’ archives. All photos and patterns used are taken/made by me, main image features macro shots of amethyst. Included are some logo experiments and a customised Tumblr theme I created.
Note: main site is still being built.
We began by working on a suitable re-brand with the requirement that the domain must be available. We also provided domain search and broker services and managed to find them the fantastic appleclean.co.uk domain for sale and negotiated a great price for them.
We then adjusted their existing branding to be in line with the name domain/name and completed an on location photoshoot of their new van livery and their operatives in action. With everything in place we set our designers to work on the look and our copywriter to work in SEO-mode, with strict instruction from the client to keep the copy low-key and the focus on search engines.